There are few industries that have been revolutionized by social media quite like the food industry. From popup restaurants earning fans on Twitter to children learning new cooking techniques by following chefs on YouTube, food and cooking are more accessible than ever before. And if you want some culinary inspiration on the go - or if you have a food based business you're looking to take to the next level - these 5 apps will have you reaching for your knife and fork.
What do you do when your media is more stupid than social?
We have all made mistakes in our life. Some can be rather cheerfully characterized as singular embarrassing episodes, while others are often rooted in the inexperience of youth. You grow up, you learn a lesson, and you move on. But some mistakes are much more serious in nature. Something you've said or done has hurt someone and there's virtually nothing you can do to make it right.
And sometimes these mistakes take place in the virtual world, through social media. And just like real life, usually these mistakes are relatively minor in nature. You said something silly, you let the red wine get the better of you when checking out your ex's Instagram posts. But sometimes these mistakes are very serious indeed. You went on a expletive-filled rant. You used racist, sexist, stereotyping, or belittling language. Your rhetoric crossed the line and became abusive. And now it's coming back to haunt you.
I think it doesn't matter how old you are - September will always be back to school time! There's just something in the air every autumn that makes you want to sharpen your pencils and hit the books. But for the kids, that feeling isn't optional. They're plunging back into their education whether they want to or not! Happily there are some awesome apps out there than can help them get back in the grove - and will satisfy their parents' need to feel scholarly again.
When The Sous Chef Serves Up Social Media: Should Your Employees Ever Promote Your Business on Social Media?
Promoting your business, protecting your brand, and pleasing your employees can be a difficult balance in social media.
Let’s imagine that you own a restaurant. Would you ever expect your accountant to come in on their day off to prep that night’s produce? Would you ask your bartender to spend their Sunday morning laying stones for your new patio? Would you ever consider asking your sous chef and your head waiter to design your new brochures – and all for free? This may seem a little silly and absurd – or even unsafe. And yet this is what hundreds of companies do when they ask their employees to do online promotion on their behalf through personal social media accounts.
Vanessa Chiasson is the founder and senior digital strategist of Sculpt Social.